About ten openings per week :
Why are coffee shops weathering the crisis ?
According to a recent article in the newspaper Les Echos, the coffee shop sector continues to grow in France, with nearly a dozen new shops opening every week.
Despite rising coffee prices and pressure on raw materials, the independent coffee shop model remains attractive.
Why ?
- Strong demand for hybrid spaces (work, relaxation, socialising)
- A growing expectation for high-quality, distinctive products
- A quest for proximity and authenticity
- Consumers’ desire to support local businesses
64%
consumers say they prefer responsible, local coffee shops.
👉 A strong signal for project leaders undergoing professional retraining who wish to undertake meaningful ventures.
🎯 Coffee shop & career change :
an accessible entrepreneurial model
More and more coffee shop owners are coming from a career change :
- former executives seeking a concrete project
- managers wishing to regain ground
- food lovers
- creators of delicatessens who wish to incorporate a tasting area
The coffee shop is an agile model :
✔ Controlled surface
✔ Small team
✔ Upgradeable card
✔ Differentiating customer experience
But the key to success lies in diversifying the offering.
👉 And that is precisely where FBKT comes in.
🌿 Why diversify your offering beyond coffee ?
Coffee remains at the heart of the business model… but it is no longer enough.
New consumer trends show strong growth :
- matcha
- flavoured lattes
- gourmet hot chocolates
- wellness infusions
- plant-based drinks
- signature recipes
The current generation is looking for :
- alternatives to caffeine
- Instagrammable drinks
- new taste experiences
- natural and responsible products
👉 A successful coffee shop in 2026 is a coffee shop that innovates.
FBKT's comprehensive offering to support
independent coffee shops
At FBKT, we support project leaders and resellers of artisanal teas who are undergoing conversion with a comprehensive offering :
✔ Artisanal teas and herbal teas
Sophisticated blends, aromatic consistency, accessible premium positioning.
✔ Signature matcha lattes
To revitalise the menu and capture new trends.
✔ Gourmet cocoa
A strong alternative to coffee, attractive profit margin, consumed all year round.
✔ Coffee via our partner roaster
A comprehensive, consistent and high-quality solution.
🎯 Objective : to enable coffee shop owners to offer an innovative, profitable and distinctive menu.
Responsible & local coffee shop :
high consumer expectations
64% of consumers favour responsible, local businesses.
FBKT meets these expectations :
made in france
Assemblies carried out in the Loire (42)
craft
A proud tradition of craftsmanship
eco responsibility
Responsible approach and preference for short supply chains
authenticity
Authentic brand identity
For a future creator of a delicatessen or coffee shop, this is a strategic argument :
👉 Consumers are no longer just looking for a drink.
👉 He is looking for a story, consistency, commitment.
.
Coffee shop: stimulating innovation to ensure profitability
Diversification enables :
• increase the average basket size
• smooth out seasonality
• attract a wider customer base
• create exclusive signature drinks
Examples :
• Homemade iced tea
• Gourmet cocoa recipes
• Trendy matcha and latte recipes
The result: a more dynamic, profitable and distinctive card.
Delicatessen creators :
integrate a coffee shop area
More and more delicatessen creators are incorporating :
- a tasting area
- a tea bar
- a latte corner
- a coworking space
This hybrid model secures revenue and builds customer loyalty.
For project leaders undergoing professional retraining, this is a particularly relevant strategy.
FBKT : partner to independent entrepreneurs
We do not work with manufacturers.
We support :
- future retailers of artisan teas
- delicatessen creators
- independent coffee shops
- entrepreneurs undergoing professional retraining
Our objective: to offer a consistent, distinctive and scalable range of products and services.
in conclusion
The coffee shop market continues to grow.
But success depends on :
✔ Innovation
✔ Diversification
✔ Identity
✔ Local commitment
For project leaders undergoing professional retraining, this is a real opportunity.
And to structure a comprehensive, consistent and profitable offering, FBKT’s comprehensive support is a strategic lever.
